Guidecraft was started in 1964 in a small woodshop, producing 10 items. Jason L. Fein, the original owners son purchased the company in 1995 and has continued to develop the line, which now includes over 160 educational toys and furnishings. Guidecraft's size has changed, but their mission remains the same; stay true to the tradition of smart, beautifully crafted wood products, which allow children's minds and imaginations room to truly wonder and grow.